Marketing Research for Innovative and Fast-Moving Companies http://derval.blogspirit.com/_publications_/ Thu, 21 Aug 2008 09:22:20 +0200 blogSpirit.com All Rights Reserved http://derval.blogspirit.com/archive/2008/03/19/top-10-online-personas-revealed-by-dervalresearch-with-partn.html http://derval.blogspirit.com/archive/2008/03/19/top-10-online-personas-revealed-by-dervalresearch-with-partn.html noreply@blogspirit.com (Diana Derval) [Publications] Wed, 19 Mar 2008 22:20:00 +0100 <div style="text-align: center"><a target="_blank" href="http://derval.blogspirit.com/media/01/01/1839ad567aa48b02e612d6511b3bb087.jpg"><img name="media-158408" src="http://derval.blogspirit.com/media/01/01/1839ad567aa48b02e612d6511b3bb087.jpg" alt="1839ad567aa48b02e612d6511b3bb087.jpg" style="margin: 0.7em 0px; border-width: 0px" title="DervalResearch, online personas, segmentation, wait marketing, SLIC, GMI" id="media-158408" /></a></div> <p>DervalResearch, with Seattle partner GMI, presented at the MRS Annual Conference in London (with over 800 marketers and researchers) the Top 10 Online Personas identified and described thanks to face-to-sofa interviews conducted in Second Life.</p> <p>The Waitress, the Housewife and the Disabled were the most popular Personas.</p> <p>You can read the full paper here: <a name="media-158396" href="http://derval.blogspirit.com/media/01/00/2cf352c3434f4d5f390d137639b1e14f.pdf" title="media-158396" id="media-158396">Top10OnlinePersonas_DervalResearch200803.pdf</a></p> <p>Feel free to call us at +31 61 824 0803 for any question</p>