« Marketing Research for Innovative and Fast-Growing Companies | HomePage | Top 10 Online Personas revealed by DervalResearch »
03/19/2008
Quick-Wins for your Company
"I cannot afford to waste my time making money." Louis Agassiz
Firms lose 15 to 20 percent of their turnover because their product doesn't suit their customers.
Here are some Quick-Wins for your company:
- Conduct an opportunity and a feasibility study before deciding to launch a new product
- Get consumers interviews and input before designing your product
- Do beta-testing with representative users before freezing your commercialization strategy
Our Research team will help you avoid costly errors with your customers.
Positioning
* You want to test different options on your target customers?
* You need to make sure your new offering suits your customers and beats competition?
* You have to re-position your existing product or service on the market?
Let our researchers recommend you the best positioning through a competitive benchmark, customers interviews and tests.
From features to adapted product: $7,500 to $9,500
[Customer Case] New Product Development
20:05 Posted in Research | Permalink | Comments (0) | Email this | Tags: Market Research Firms, Launching Product, Market Innovation, DervalResearch, business solutions, winning strategies